Driving the Business of Racing

The Motorsport Management curriculum at Belmont Abbey College educates students to work in this highly complex environment with particular emphasis on the business, management, cultural and legal characteristics of the motorsport industry.

Students in the Motorsport Management curriculum integrate the skills and knowledge of the industry with the values of the College’s liberal arts curriculum. This combination of specific knowledge of motorsport, coupled with the creative, ethical, and analytic emphasis of the liberal arts produces talented professionals in the field of motorsport management.

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Humpy Wheeler Jr., Prep School Alum, Co-Founder of BAC’s Motorsport Degree and former President and General Manager of Charlotte Motor Speedway

B.A. in Motorsport Management

Major Requirements:

 Lower-level courses to be completed prior to enrolling in any 300 level or higher Motorsport Management course:

  • MM 200: History, Culture and Philosophy of Motorsport
  • MM 201: Introduction to Motorsports

Six (6) of the following:

  • MM 320: Administration, Governance, and Policy in Motorsport
  • MM 330: Motorsport Marketing
  • MM 340: Motorsport Facility & Event Management
  • MM 360: Motorsport Business and Finance
  • MM 370: Public Relations & Media in Motorsport
  • MM 399: Special Topics in Motorsport Management
  • SM 310: Organizational Theory & Leadership in Sport
  • SM 335: Social Media Management in Sport
  • SM 350: Sport Law and Risk Management
  • SM 370: Sport Broadcasting

MM Senior Capstone courses:

  • MM 410: Senior Seminar I Motorsport Sponsorship
  • MM 411: Senior Seminar II Capstone Project & Portfolio
  • MM 450: Internship (3 hour minimum)

Required Business Courses:

  • EC 201: Introductory Economics I
  • BU 265: Spreadsheet and Database Applications
  • BU 315W: Business Communication

General Elective Courses: 25-28 hours

A minor in Business and/or Digital Sport Media is highly advised.

It is the student’s responsibility to verify that all degree requirements for graduation are fulfilled.

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Quinn Beekwilder
Motorsports@bac.edu

Assistant Professor and Coordinator of the Motorsport Management Program
Academically trained at Christendom, Belmont Abbey and Georgetown
2010 Alumni of the Motorsport Management Degree & BAC

Previous work experience: Michael Waltrip Racing & Charlotte Motorspeedway
Courses: Introduction to Motorsport Management, Motorsport Event & Facility Management & Motorsport Finance

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Bruce Mosley

Executive in Resident of the Motorsport Management Program
Chief Revenue Officer at Roush Fenway Racing
25+ years of experience in sponsorship, media and sales
Closer look at business side of Roush Fenway Racing
Academically trained at Saint Anselm College, Florida State University and Stetson University

Courses: Senior Seminar I (Sponsorships), Senior Seminar II (Capstone Project & Portfolio), & Motorsport Marketing

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Kevin Woods

Adjunct Instructor of Sport and Motorsport Management
Vice President of Marketing Operations and Communications at Roush Fenway Racing
20+ year career in communications and client relations in Motorsports
Academically trained at Auburn University

Courses: Public Relations and Media in Motorsport and Social Media Management in Sport

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Matt Yocum

Adjunct Instructor of Sport and Motorsport Management
20+ year career in Television and Radio Broadcasting with NBC Sports, Fox Sports, TNT, and SiriusXM
Academically trained at Florida State University

Courses: Sport Broadcasting I and II

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Dana Catchpole

Assistant Professor of Sport Management
15+ year career in event management and human resources at The University of Florida and Bank of America
Academically trained at The Citadel, Military College of South Carolina and Georgia Southern University

Courses: Sport Law and Risk Management

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Dr. Trey Cunningham

Chair and Associate Professor of Sport and Motorsport Management
Academically trained at Louisiana Tech University and The University of Southern Mississippi

Courses: Sport Law and Risk Management

Advisers:

Dr. William K. Thierfelder – College President
H.A. Humpy Wheeler – Industry Executive
Dr. Travis Feezell – College Provost
Bruce Mosley – Executive in Resident
Tom Cotter – Industry Executive

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Ian Moye

Social / Digital Media at Team Penske
Coordinates social media efforts for Team Penske’s NASCAR and INDYCAR programs

Class of 2012


The Abbey gave me the fundamental skills and ideas to grow my career to where it is now. Without the support of the professors and guest speakers, I wouldn’t have the success I have now.

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Jessica
Fickenscher

Chief Experience Officer at Speedway Motorsports

Class of 1998 Newfield, NJ

My educational and personal experiences at Belmont Abbey was the catalyst of my success in my career path. The professors and staff take a vested interest their students and support them every step along the way. I am confident that the information and knowledge I acquired is what got me to where I am today.

Daniel Guffey

Director of Digital Business, Special Projects at Jeff Gordon, Inc.

Class of 2010 Hometown: Charlotte, NC

The things that the program (motorsports) and the school teach you from an all-encompassing perspective…pushes you to be well-rounded…it definitely helps you to wear those many hats, and be prepared to take on a full load.

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Mike Laheta

Senior Director, Partnership Sales at NASCAR

Class of 2012
Hometown: Broadview Heights , OH

You weren’t just learning from the staff, which is a phenomenal experience, but you get to learn from industry, professionals, people who have done what you’re trying to do. Who have made a career of out this thing that you’re trying to pursue.

Sport at the Service of the Spirit:
“Sport, properly directed, develops character, makes a man courageous, a generous loser, and a gracious victor; it refines the senses, gives intellectual penetration, and steels the will to endurance. It is not merely a physical development then. Sport, rightly understood, is an occupation of the whole man, and while perfecting the body as an instrument of the mind, it also makes the mind itself a more refined instrument for the search and communication of truth and helps man to achieve that end to which all others must be subservient, the service and praise of his Creator.”

– Pope Pius XII, Sport at the Service of the Spirit, July 29, 1945